The Founder Lab is a virtual advisory program that helps early-stage startups raise seed funding. Over the course of a regimented 3 month program, participants work closely with the Founder Institute’s Silicon Valley HQ team to improve their pitch materials, build an investor pipeline, pitch to angels, negotiate terms, and generate strong investor interest. The Founder Lab is conducted solely via email, phone, and online tools, and is only available to Graduates of the Founder Institute idea-stage accelerator program.
The objective is of the Founder Lab is for founders to convince a minimum of three investors by the end of the program. Participants in the program are expected to commit at least 20 hours a week for 3 months towards raising a seed round.
Below is a snapshot of the Founder Lab program structure:
Month 1: Pitch Deck Update
Goal: Develop a great pitch deck, and improve pitch delivery
Topics: Key metrics, pitch deck structure, content, and delivery.
Month 2: Prospecting Angel Investors
Goal: Set up over 20 meetings with investors
Topics: Building your investor list, getting warm introductions, reaching out, and following up.
Month 3: Meeting with Angels
Goal: “Soft-Circle” at least three investors
Topics: Running investor meetings, creating deal demand, negotiating term sheets, and closing investment.